'Uber' energy is around the corner.
First we have a major announcement that the UK government is going to invest in battery technology. Then comes an announcement that it is...
First we have a major announcement that the UK government is going to invest in battery technology. Then comes an announcement that it is...
" I don't really care what local marketing managers do to roll out their plans. But fiddle about with the brand equity and they are dead"...
The in-flight safety video was once only about one thing: safety, safety, safety. It was designed to instruct passengers on what to do in...
Many years ago I worked with the most brilliant negotiator and mentor. His strategy was 'get close, agree a line in the sand privately...
China is known for its extreme censorship, and this week it went one step further. The government has banned any mention or image on...
Despite my years of support for the cruise industry, even I have to admit that it has, for quite some time, been one of the most...
Ever been in a meeting which has been totally pointless? Where no one listens but everyone interrupts? Did anyone take time out to reflect?
Have you heard the terms "knowlivater, performibutors, proactilopers, or winnowmats"? They are not a species of dinosaur but an attempt...
Singer had twins a month ago. Announced it on Instagram with an over stylised image (#filter). World goes crazy.
If you don't know who I'm...
We're all more than aware of the current obsession with "fake news" - I've even written a post relating to it before. But I'm growing...
Last week my sister told me that the German consumer had decided to boycott eggs from a leading discount chain. Why? Because an...
Once it was thought the management team of M&S could run the country better than the current government. Once it was the brand that all...
Imagine for a moment that a malicious US terrorist cell started using Donald Trump's Twitter handle to spread fear about an impending...
There is no denying the multi-media nature of our communications world today; we regularly use a variety of paid, earned and owned...
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