Adding value - the agency conundrum
Challenge clients' thinking or be challenged has to be the agency motto. An agency has a clear role to add real value not just by...
Challenge clients' thinking or be challenged has to be the agency motto. An agency has a clear role to add real value not just by...
It was recently reported that staff at the Bank of England have studied the writing style of Dr. Seuss in an effort to make their...
As I'm sure you already know, this weekend was a pretty turbulent one for British Airways. A critical IT failure meant hundreds of...
Jeremy Corbyn is campaigning to win the UK general election on Thursday 8th June. Today, he is specifically campaigning on his party's...
It was revealed this week that tourism organisation leader, Brand USA, is at threat of elimination following budget cuts in the US....
With Bitcoin at record high this week, reaching above $2,700 for the first time, it's one of the top news stories.
This staggering amount...
When the BBC News app notification pops up on my phone these days, I look at it with a sense of fear, which was substantiated as I woke...
The legal sector has oft been called one of the most ripe for innovation. Traditional to the point of archaic, and hierarchical to the...
Expedia's President had identified rail as part of their expansion strategy at the PhoCusWright conference in Fort Lauderdale back in...
Having spent a fascinating morning talking about the link between education, innovation and commercialisation, and as as a mother of...
I love Masterchef. Love it. I love the regular Masterchef, I love the Professionals, I love Junior. I don't love Celebrity Masterchef -...
Speculation surrounding robots is becoming increasingly dramatic: here, we are told that they will render many of us useless, and we will...
Artificial Intelligence is helping us win the war on health, but it's losing the war of public opinion.
The obsession that media has with...
"French election gets dirty: Insults that marked a fierce debate." BBC News.
Well, that was embarrassing.
Following in the footsteps of a...
Is the feedback from M&S customers. Hence the title of their new marketing campaign is 'spend it well'. Not sure how that is going to go....
Saga, Aga and Gaga. That really does explain the phases of retirement . And yet the average consumer has a deep mistrust of anything...
I once had a client who said that his CIO - a Chief Innovation Officer - should be locked away in a cupboard and only allowed out on a...
Doom gloom and despondency has always surrounded the pensions industry. But according to the delightfully titled 'Continuous Mortality...
Last week, leading fashion house Balenciaga revealed it's latest handbag creation. However, fans soon noticed something familiar about...
I don't want to be 'rebuked' or 'lashed out at' nor do I want to be 'lectured' or 'patronised. In this world of endless elections why...
In this industry, we all LOVE a great piece of research. I am definitely guilty of badgering clients to send over more research and more...
Elon Musk asked... "What's important to the future of mankind as I see it?" And what can I do about it?" He works from first principles...
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