Inspirational Bites

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Social Media: Is it detrimental to our society?

The world has seen some benefits as a result of social media, be it providing a platform of free speech during the Arab spring, or...

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NETWORKING EVENTS (caps intentional)

Everyone - yes everyone - assumes that all us "PR folk"  not only simply ADORE networking, but find it easy-peasy as well. 

Going out and...

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Wimmin - know your limits

BIC 'Pens for Her' (for us human beings with more delicate hands); pink and blue Kinder Eggs (because what little girls could possibly...

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Pitfalls for brands that publish

The news of the demise of McDonald's YouTube channel 'Channel Us' prompted a discussion in the office about brands and retailers becoming...

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Scared of Trump? Wait for Halloween!

Looks like good news for American retailers as Halloween spending is set to reach record highs. I would have thought this would be a...

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Vogue’s attempt to join the online shopping club falls flat

It seems that the launch of e-commerce site Style.com is not going well - at all. And the failure of the site can only be seen to be made...

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The fine line between political agenda and marketing

Donald Trump's originally named son managed to successfully rile the world with another incendiary tweet this week.

Without beating around...

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Are you ready to open your world?

At a time when immigration and nationalism are causing a stir, a recent campaign by travel search engine Momondo sends a powerful...

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Is UKIP still relevant?

What is next for UKIP? They ultimately succeeded in their political goal, something that is very rare in this day and age. That's the...

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Stock appeal

We've all been there, in search of that perfect photo which represents exactly what we are trying to say in the way we want to say it....

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Not enough people are switching banks!

A new advert has launched to encourage people to switch bank accounts - but why is this important? If people refuse to switch, banks will...

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Guardian asks for donations. Damn Right.

I LOVE newspapers, just the smell of them is perfect. But the knowledge they impart, their ability to focus opinion on key issues at key...

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Good Vibrations

As we all know, I love a good bit of story telling.  I love branding and content and I love content marketing.  But I also love...

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Measurement - a two way street.

This month is 'measurement' month in the PR calendar and there are many events and talks about how our industry should be improving the...

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It's my party and I'll do what I want to...

Should people with pensions savings be allowed to do what they want with them? Seems a strange debate to be having?  After all these...

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Why are we compelled to watch truly awful performances?

The fear of public speaking is universal. And yet the cringe worthiness of someone drying up, or delivering a terrible speech is somehow...

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Why VCT's should promote themselves now!

The VCT season is coming up fast and VCTs should act now to  make sure that their fund is being properly marketed and promoted. With...

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PR disaster for Mexican president

Given the array of insults Trump has fired at Mexicans, calling them 'rapists', 'criminals' and 'killers', it is astonishing to me that...

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Tuning into the inspiration station

Sometimes you come up with that creative, game-changing idea with the click of your fingers, other times serious brain squeeze is needed. 

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CSR should mean doing what you do well

Corporate Social Responsibility (CSR) is often an area in which big corporates get stuck and non-financial reporting has become a much...

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